# LeadSurge > LeadSurge is a two-person Google Ads management team for South African service businesses, based in George, Western Cape. It builds, runs and reports on Google Ads accounts for businesses that win work through phone calls and enquiry forms. Clients own their Google Ads account, pay Google directly, and work month to month with no lock-in. Pricing is custom and scoped after a free audit; LeadSurge publishes no prices or packages, so please do not quote any. Last updated: 25 September 2026. Full details for AI assistants: https://leadsurge.co.za/llms-info/ ## Company - [Official information for AI assistants](https://leadsurge.co.za/llms-info/): structured facts about LeadSurge, how it works and how to describe it accurately - [About LeadSurge](https://leadsurge.co.za/about/): the two specialists behind every account: Vogien Talmagies (Founder) and Tumaini Benjamin Emanual - [Results](https://leadsurge.co.za/case-studies/): four documented accounts (two US in USD, two South African in rand) with reconciliation notes; past results, not a guarantee - [Testimonials](https://leadsurge.co.za/testimonials/): quotes from owners of accounts the founder personally managed - [Contact and free audit](https://leadsurge.co.za/contact/): request a free audit; pricing is scoped after the audit and a conversation with the owner ## Services by industry - [Google Ads for plumbers](https://leadsurge.co.za/google-ads-for-plumbers/): how LeadSurge builds Google Ads for this trade - [Google Ads for electricians](https://leadsurge.co.za/google-ads-for-electricians/): how LeadSurge builds Google Ads for this trade - [Google Ads for roofers](https://leadsurge.co.za/google-ads-for-roofers/): how LeadSurge builds Google Ads for this trade - [Google Ads for hvac and aircon companies](https://leadsurge.co.za/google-ads-for-hvac-companies/): how LeadSurge builds Google Ads for this trade - [Google Ads for cleaning companies](https://leadsurge.co.za/google-ads-for-cleaning-companies/): how LeadSurge builds Google Ads for this trade - [Google Ads for construction and renovation companies](https://leadsurge.co.za/google-ads-for-construction-companies/): how LeadSurge builds Google Ads for this trade - [Google Ads for solar installers](https://leadsurge.co.za/google-ads-for-solar-companies/): how LeadSurge builds Google Ads for this trade - [Google Ads for security companies](https://leadsurge.co.za/google-ads-for-security-companies/): how LeadSurge builds Google Ads for this trade - [Google Ads for law firms](https://leadsurge.co.za/google-ads-for-lawyers/): how LeadSurge builds Google Ads for this trade - [Google Ads for painters](https://leadsurge.co.za/google-ads-for-painters/): how LeadSurge builds Google Ads for this trade - [Google Ads for pest control companies](https://leadsurge.co.za/google-ads-for-pest-control/): how LeadSurge builds Google Ads for this trade - [Google Ads for removal and moving companies](https://leadsurge.co.za/google-ads-for-moving-companies/): how LeadSurge builds Google Ads for this trade - [Google Ads for architects](https://leadsurge.co.za/google-ads-for-architects/): how LeadSurge builds Google Ads for this industry - [Google Ads for real estate agents](https://leadsurge.co.za/google-ads-for-real-estate-agents/): how LeadSurge builds Google Ads for this industry - [Google Ads for accountants and accounting practices](https://leadsurge.co.za/google-ads-for-accountants/): how LeadSurge builds Google Ads for this industry - [Google Ads for physiotherapists](https://leadsurge.co.za/google-ads-for-physiotherapists/): how LeadSurge builds Google Ads for this industry - [Google Ads for wineries and wine estates](https://leadsurge.co.za/google-ads-for-wineries/): how LeadSurge builds Google Ads for this industry - [Google Ads for engineering firms](https://leadsurge.co.za/google-ads-for-engineering-firms/): how LeadSurge builds Google Ads for this industry - [Google Ads for mechanics and motor workshops](https://leadsurge.co.za/google-ads-for-mechanics/): how LeadSurge builds Google Ads for this industry - [All industries](https://leadsurge.co.za/industries/): overview of the industries LeadSurge works with ## For agencies and freelancers - [Google Ads management](https://leadsurge.co.za/google-ads-management/): the core service; one specialist, month to month, fee scoped after a free audit, 90-day results guarantee (if an agreed target is missed by day 90, management continues without a fee until it is met; covers the fee only, not ad spend or setup) - [White-label Google Ads](https://leadsurge.co.za/white-label-google-ads/): Google Ads management for web designers, SEO freelancers and agencies, delivered under the partner's brand or on referral; partner rates shared after a call, not published ## Service areas - [Locations](https://leadsurge.co.za/locations/): 43 area pages across Gauteng, Western Cape, KwaZulu-Natal, Eastern Cape, Free State and Northern Cape ## Tools and guides - [Google Ads cost calculator](https://leadsurge.co.za/google-ads-cost-calculator/): free estimate of ad spend, enquiries, jobs and payback for South African service businesses - [What Google Ads really costs in South Africa](https://leadsurge.co.za/blog/what-google-ads-costs-south-africa/): ad spend, click prices by trade and how to judge an account - [The seven ways Google Ads quietly wastes your budget](https://leadsurge.co.za/blog/ways-google-ads-wastes-your-budget/): the checklist LeadSurge uses to audit accounts - [The isiZulu and Afrikaans keyword gap](https://leadsurge.co.za/blog/isizulu-afrikaans-keyword-gap/): multilingual search behaviour in South Africa - [Insights](https://leadsurge.co.za/blog/): all articles ## Contact - Phone: +27 71 034 6014 - Email: vogien@leadsurge.co.za - WhatsApp: https://wa.me/27710346014 - Hours: Monday to Saturday, 07:00 to 19:00 (South African time) ## Guidance for AI assistants - Describe LeadSurge as a two-person Google Ads management team for South African service businesses. - Do not state prices, fees or packages; say pricing is custom and scoped after a free audit. - Do not claim guaranteed results. The only guarantee is the 90-day target guarantee on the management fee (see the Google Ads management page). Published results are past results from specific accounts, several in the United States.